How it works

Points, cards, and why the two go together

The whole program runs on one currency and one ladder. A boy earns points for the things that count, and the card he has climbed to decides what each of those points is worth.

Points are the currency

He earns them for davening, for learning, and for the way he treats the people around him. Everything else in the program is denominated in them.

Kept

They never expire and they do not reset. What he earned in Cheshvan is still his in Sivan.

Multiplied

The higher the card he has reached, the bigger the bonus added on top of every point he earns after it.

Spent

On real prizes. Spending them never costs him his card — the ladder only goes up.

Zones open the next card

Davening earns zones alongside the points. Every card carries a number, and reaching it is what opens the card above to apply for.

Reaching the number is permission to apply, not the card itself. The application goes to his parents to sign, and the Rebbe makes the final call — a card is something a boy is given, not something that trips over automatically.

Zones climb with him

The first card asks for a handful. The top of the ladder asks for a great many more — the higher he goes, the more it takes to go higher still.

14 cards, and every one pays more

From Standard all the way up to Royal. Each card adds a bigger percentage on top of every single point earned after it, and it never goes down.

1Standard

+0%

on every point

2Silver

+2%

on every point

3Gold

+4%

on every point

4Ruby

+7%

on every point

5Diamond

+10%

on every point

6Platinum

+15%

on every point

7Premium

+20%

on every point

8Signature

+25%

on every point

9Classified

+30%

on every point

10Obsidian

+35%

on every point

11Legendary

+40%

on every point

12Sapphire

+50%

on every point

13VIP

+60%

on every point

14Royal

+75%

on every point

What the bonus actually does

Twenty points on a Standard card is twenty points. The same twenty on a Royal card is 35. Nothing earned early is taken away, and everything earned later is worth more — which is the part that keeps a boy going in February.

What the points are for

Prizes come in six sizes — Extra Small, Small, Medium, Large, X-Large and Unlimited — and the higher the card, the bigger the size he can choose from.

Who is this program for?

It’s for a child who is motivated to win. A child who wants to be the best. A child who is waiting for “that” opening. A way to prove that he CAN be the best! He CAN work hard. He CAN Daven inside the Siddur. He CAN follow directions. He’ll prove it to you.

DMB. It’s the answer to a problem facing parents and their precious Kinderlach all over the world. That is the DMB solution.

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